Woah, utter stupidity...

Colorado is primarily a conservative state...
Conservatives are far more likely to get married than liberals, which means conservatives are more likely to buy engagement and wedding rings.
The middle class tends to be dominantly conservative.
Men generally tend to also be more conservative and are the ones who buy expensive jewelry for their wives.
Many conservatives get hacked by anti constitutionalists and will spread the word about this type of act.
People who carry tend to put money into their CCW weapon and their CCW rig which means they are probably more able to buy jewelry.

So I guess this company is in a big hurry to put themselves out of business?

Good riddance