Business Owners, a question

[dirtrulz]

Assuming you work on european/german cars from the discussion, are you on any forums with local exposure. It will take some time but if you become known on there it may turn into some business, especially if you do performance upgrades and such. Discounts to forum member may work. Tough business to advertise as no one really looks until they really need it and then the first thing in most peoples mind are the dealership.

[Jim B]

Assuming you work on european/german cars from the discussion, are you on any forums with local exposure. It will take some time but if you become known on there it may turn into some business, especially if you do performance upgrades and such. Discounts to forum member may work.

Great point. Also, getting involved with owner's clubs, advertising in the owner's club newsletter, etc.

How's your street signage?

Maybe have some coupons for 5% or 10% off labor printed on some nice, glossy card stock and give them to your customers to hand out to their friends? Make sure to put an expiration date.